Online shoppers compare brands to Amazon

Online shoppers compare to Amazon

Most online shoppers compare a brand or retailer’s site to Amazon before purchasing something, according to a study released by Episerver.

Episerver’s third annual Global Consumer Study shows that 87 per cent of online shoppers compare what they find on a brand or retailer’s site to Amazon before completing a purchase. Ninety-seven per cent won’t complete a purchase if they see …

Read full article at:https://retailinasia.com/in-tech/lazada-announces-super-ebusinesses-to-win-market-share/

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